Weston Theater Company

The long-standing theater company rebranded the look of its organization in 2022, and I was brought on as the new graphic designer for their seasonal artwork and print media.

Artistic Director Susanna Gellert wanted a “maximalist collage” look that enhanced the themes within each show and could be used throughout the season in various use cases.

Season Artwork, Sample

Season Artwork is the basis for the season’s design, be it the playbill, lobby displays, vinyl signs, and advertisements.

  • Jersey Boys Poster shows 4 male bodied singers lifting their arms to a glowing neon curtain. Weatehred images of New Jersey are below them.
  • Junie B. Jones' world is full of color, boldly colored homes, a lemon slice sun and a rainbow.
  • Pippin's world is a multifaceted prism of alternate and possible realities lifting above a mountain range.
  • A yello house floats above a bed of wildflowers and a banjo
  • A woman shrouded in shattered ice emerges from the foggy moors. A mansion glows in the haze.
  • A bird carries a house onto a neon-lit dance floor with a disco moon.

Specialty Print Matter, Sample

Each season requires a multi-page brochure announcing the season, an invitation to the Producers Circle, Gala invitations, and a Holiday Card. These are the items that customers put on their fridges, keep as mementos, and define the audience experience.

Show Notes, Sample

Within each playbill are several pages of educational and show-specific material. Working closely with the former Education Director, Rachel Liff, I design several spreads per show in the style of magazine features.

The Refounding of America for What the Constitution Means to Me

Playbill insert & interactive lobby display

Sample of Show Notes from various productions